For the 3 minutes you almost smoke.
When a craving hits, one tap. Get through the moment. Keep climbing.
Poof is a little cloud on your iPhone that shows up in the minutes you almost smoke, vape or use a pouch, and stays until the craving passes.
Download on the App StoreFree for good. iPhone first.
When a craving hits, one tap.
Most cravings pass in a few minutes. Get through this one with Poof.
Poof saw it.
Every craving you get through clears the Hill.
Each craving you get through lifts the fog a little, and every smoke-free day keeps more of it clear. At 72 hours a bench appears, then a tree, then a little house with a warm light.
Day one starts now. Poof is with you.
A slip doesn’t erase what you’ve built.
Poof grows with you.
Smoke-free days grow the first four stages. The last two take nicotine-free days.
- SmokeDay 0
- Wisp3 days
- Puff7 days
- Cloud21 days
- Fluff30 days nicotine-free
- Glow100 days nicotine-free
Poof when the app is closed.
On your Home Screen and Lock Screen, one tap from help. Say “Hey Siri, I’m having a craving” and Poof opens straight to it. Before your usual hard hour, Poof checks on you.
Private by design.
Your quit stays on your phone. No account, no ads, and your data is never sold.
From v1.1, Poof’s words are written on your iPhone with Apple Intelligence. Nothing leaves the phone. On supported iPhones.
The help is free.
Poof+ is optional. It adds depth around your quit, and there’s a one-time price, because nobody wants to pay to not smoke.
Everything that helps in the moment — free for good.
$0
- Poof, all six stages and the Hill
- Help for every craving
- Morning and evening check-ins
- Slip recovery, streak, money saved
- Warnings before your hard hour
- Widgets and Lock Screen
- Milestones and share cards
Poof+ · Pilot pricing
You’re early. Get the pilot price while we’re building Poof with our first users.
$24.99/year That’s $2.08/month · 7-day free trial
$4.99/month · $49.99 one-time
Poof+ helps you understand what works for you.
- Insights: money, cravings, triggersArriving during the Pilot
- Full breathing libraryArriving during the Pilot
- Guided first 72 hoursArriving during the Pilot
- Seasonal looks for PoofArriving during the Pilot
- Export your dataArriving during the Pilot
Not helping? Get your money back. Refunds go through Apple. We take you straight to Apple’s refund form from the app.
Where Poof is going.
Poof starts with the moment. Then it gets to know you.
- At launch
Helps in the moment.
Craving help, the Hill, and Poof on your Home Screen.
- Coming next
Knows you.
Poof learns your hard hours and what sets you off, and tells you in its own words.
- Coming
Picks what works for you.
Poof learns which exercise helps you most, and gets you ready before a hard hour.
- Later
Beyond the iPhone.
Poof on Android, and on your wrist with Apple Watch.
Questions.
Is Poof a medical app?
No. Poof helps you through a craving. It isn’t medical advice. If you want nicotine replacement, talk to a doctor. If you ever feel unsafe, call your local emergency number or a crisis line.
What if I slip?
The fog rolls back for a day and Poof gets hazy. It never loses a stage, and every day you’ve built still counts. Keep climbing.
Does it work for vaping and nicotine pouches?
Yes. Vapes, nicotine pouches and cigarettes, cold turkey or step by step.
Does Poof work without signal?
Yes. Everything lives on your phone, so craving help works offline.
What happens after I quit?
Poof stays, free. Your Hill keeps changing with you.
Is there an Android version?
Not yet. Poof is iPhone first. Android is planned.
What does Poof+ cost?
Pilot pricing is $24.99 a year with a 7-day free trial, $4.99 a month, or $49.99 one-time. Not helping? Get your money back. Refunds go through Apple.